Winners is the retailer in Canada that offers brand names for less in a lot of different things. They really specialize in clothes, but also offer housewares, bedding, art, toys, and shoes. They are popular, and have increased in popularity due to the recession.
These are the brand personality traits of Winners!
She is a 23 year old female who is full of life, and very trendy. This fashionista is always looking like a million bucks, when only spending a few. She is just entering her career, and is a recent graduate. She does not have very much savings, as she has just moved out on her own to pursue her dreams. She tries to stay in touch with what is going on in the community, and loves to help support charities when she can. She not only likes to look good, but feel good as well. She wants to have a cozy and stylish place to call home. She wants a puppy, but only cats are allowed in her apartment building so she just adopted a kitten from the local shelter. She is independent, but will not turn down a date with a cute guy. Her favourite music is pop, and anything on the Top 40. She drives a nice used car that she got last year, and spends her spare time with friends either at the movies, shopping, or out for a night of fun. Her can't miss television shows are Glee, and Grey's Anatomy. She is also a fan of the food network and home and garden television because they always have tips about living and eating well while on a budget. She will not leave the house without a purse matching her outfit, with her iPhone, wallet, and raspberry lip balm.
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